The folks that run marketing for AMT use an editorial calendar to plan what to promote when.

We promote and communicate to these main groups most of the time

*”’Nextdoor.com”’ – This is new. Mostly we want to use this for class promotion in the neighborhood. This is done on Crafty Rachel’s account
*”’Members Newsletter (2-4 times a month)”’ – This goes out only to active members and is used mostly to communicate neat stuff or information about how the org is working
*”’Public Newsletter (1-2 times a month)”’ – 
*”’Facebook”’ – Blog posts automatically go out but we want to get nice class and event promotions up as well 2x a month
*”’Twitter”’ – Class promotions and other cool stuff
*”’Direct Email”’ – Sometimes we send a special letter or message out to a group of folks… like all the full members, or all the stewards or all the provisional members.

Are you a member, steward, officer or director  with a message that needs to go out? Rad! There are two ways to do it.

#Drop your topic on the [https://docs.google.com/document/d/189Dt1qx56YHK_HWxRTjIgy_q0tqqDtIYq4xeHkN4kSc/edit?usp=sharing editorial calendar] and send the marketing person your text and images. (as of 12-24-16 that person is Crafty Rachel)
#Request access to the tools and platforms we do this stuff on… hootsuite, mailchimp, etc. and go to town and do your thing. – Make sure you follow the membership agreement and review the vision and values / mission statement to make sure your message tone doesn’t contradict that stuff. And you may consider following communication best practices.

[[Category:Brand]][[Category:Steward Resources]][[Category:Officer Resources]][[Category:Director Resources]][[Category:Marketing and PR]]